STRATEGIC MARKETING
Our aim is to provide strategy, development, consulting and execution to bring all aspects of social media and traditional marketing efforts into alignment with unified goals and purpose.
Our team begins by getting a clear understanding of your business and what are your short term and long term goals. The brainstorm session allows us to outline a 2 tier plan of action which is optimized to meet your companies goals. What sets us apart from the rest is our focus on detail in both the traditional and digital marketing. Weekly consultations keep us in align with every update, change and growth that is made within your company. Our representative will review all campaign analytics in full detail as well as provide advice to improve your companies interior structure in support of your marketing campaign.
In todays world of fast moving mobile devices a company must be fast on their feet to not only answer phone calls and emails but twitter messages, Facebook messages, instagram posts, Google + posts, Facebook comments, live tweets, hashtag management and more. Diaz Interactive takes the worry out of daily marketing grind.
EMAIL MARKETING & DATABASE MANAGEMENT
Mobile Friendly
Email Marketing is all about getting instant views and clicks. All of our email campaigns are mobile friendly, allowing the audience to view a properly formatted email on their iPhone, Android, Windows smartphones or tablet.
Targeted
Connecting to specific markets segmented by location, age and quality is a key to success. All of our databases are set up with targeting in mind. We take the next step to further define your database into high quality audience and low quality audience. To ensure you get the best results.
Reporting
All Email campaigns report opens, clicks, bounces, unsubscribes, forwards, social sharing and location. This data allows us to continue fine tuning your database for optimal results.
Databasing
Building a database is a ballet of several moving parts. Our set up is meticulous to allow for constant growth while at the same time adapting to the requests of the emails within the database.
SOCIAL MEDIA MARKETING
Timely
Our team conduct case studies daily to ensure social media posts are published during peak traffic hours. With constantly changing algorithms it is imperative that posts receive maximum visibility.
Engaging
Social Media is like a movie and must entertain, inform and convert the audience. The days of sell sell sell are dead. Each social media post is composed to entice the viewer to learn more or click through to a landing page.
Consistent
Posts should represent the brand and product message consistently. All the elements from the website to social media must be cohesive. Our social media posts go out at least twice a day among all avenues. This ensures consistent daily engagement.
A Brand, Product, Idea, Charity, Artist, Musician, Corporation, Athlete and Store all have one thing in common and that is the need for constant audience engagement. The saying “Out of site, Our of mind” rings true in the digital world of social media which gives the audience instant gratification. Every post, tweet, photo and hashtag has a purpose which is to create a customer for life. We view social media campaign ROI’s in 3 ways: Sale, Subscriber & Public influencer. Within these 3 sides of the triangle is your company or brand who is benefiting from constant visibility. Do not be the last one in line to be seen and start refreshing your social mead and brand awareness today!
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